The  Blog

You know you have an incredible business idea. One that will change the world and the way people do things – whether it’s how they navigate the healthcare system, how they access...

Why is writing about ourselves as women so hard?

Maybe it’s because we’re taught from an early age not to brag. It could be because most of us have come up in a male-dominated world. Or...

What do women want?

Even as a woman, I can say that’s a loaded question. When it comes to women in business, I will say the answer is to be heard. As we say at Hey Visible, someday it won't...

How to discover your brand voice

Right after I graduated college, I did the one thing I said I’d never do with my English degree: I became a teacher. High School English Language Arts. Wild,...

Branding in business: not a want, but a need.

Think about the last person you met. Perhaps a stranger with whom you encountered for the first time. Now, reflect on the initial impression that you...

Copywriting is an essential part of marketing and advertising. It involves creating written content that persuades and influences people to take a specific action. The goal of copywriting is to...

Finding Your Niche: Why it matters for entrepreneurs

What is a niche? A niche is a group of people that you think your solution works best for. To understand what they need, want, and respond to,...

As a woman entrepreneur, social media marketing can be a powerful tool for growing your business and connecting with potential customers. But with so many social media platforms and strategies to...

The online world is constantly evolving, and it can be overwhelming for entrepreneurs over 40 to navigate. Without a clear strategy, it's easy to get lost in the sea of digital marketing tactics...

Social media content is everywhere you look, and as a solopreneur, it can feel overwhelming to keep up. From the latest trends to viral memes, it seems like there's always something new to post on...

As a business owner, let alone a woman, you should add professional juggler to your resume because we know you are always juggling a million things at once. We all know that running a business is...